The Story of Stuff Project
The Story of Stuff Project
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EXPOSED: The Truth Behind Coca-Cola’s Advertising
When's the last time you saw a Coca-Cola ad? Did it feature a glass or plastic bottle? We're taking an inside look at how one of the world's biggest brands strategically uses advertising and greenwashing.
Watch and share our latest video: "EXPOSED: The Truth Behind Coca-Cola’s Advertising."
LEARN MORE
Sign up for email updates: action.storyofstuff.org/signup/story-of-stuff/
Watch "EXPOSED: How Coke Killed the Refillable Bottle": ua-cam.com/video/4XP-BBGMCNs/v-deo.html
Learn more about our Bring Back Refill campaign: www.storyofstuff.org/plastic/bring-back-refill/
ABOUT
The Story of Stuff Project is an environmental nonprofit focused on anti-consumerism and putting people and the planet over profit. www.storyofstuff.org/
FIND ON US SOCIAL
Facebook: storyofstuff/
Twitter: storyofstuff
Instagram: storyofstuff
SUPPORT OUR WORK
action.storyofstuff.org/donate/social_donations/
#cocacola #marketing #advertising #environment #greenwashing #plasticpollution #reuse #refill #climatechange #plastic #plasticbottle #zerowaste #circulareconomy
Переглядів: 9 270

Відео

Power to the People: The Story of Rural Electric Cooperatives
Переглядів 1,8 тис.2 місяці тому
We're profiling America’s rural electric cooperatives and the key role they’re poised to play in solving the climate crisis. Help support @RuralPowerNow , rural communities and demand action now: www.ruralpower.us/action Rural electric coops were born in the New Deal era to electrify rural America, one of the crowning achievements of the 20th Century. But investments in rural America’s electric...
Casey Camp’s Story of the Ponca Tribe & Fighting to Protect the Rights of Nature | The World We Need
Переглядів 7 тис.4 місяці тому
The Ponca people and their ancestors have seen what happens when life is not honored: indigenous culture stolen, land polluted, people poisoned. But today, they continue fighting to restore the land and communities, and protect the Rights of Nature. Longtime activist, environmentalist and actress Casey Camp-Horinek tells her story. P.S. Spot Casey in her latest show on Netflix’s Avatar: The Las...
Burning Injustice | Trailer
Переглядів 4,2 тис.8 місяців тому
COMING SOON: "Burning Injustice" is a powerful short documentary that follows the inspiring journey of Latino activists, John Mataka and Bianca Lopez, as they lead a fight against one of the last trash incinerators in California. Set in California's Central Valley, the film exposes the devastating health consequences of pollution and highlights their tireless efforts to close the facility for g...
Coke Knew Their Plastic Would Trash the Planet…And Did It Anyway
Переглядів 93 тис.8 місяців тому
Sign the petition and tell Coke to Bring Back Refill: action.storyofstuff.org/sign/tell-coca-cola-bring-back-refill/ Once upon a time, Coke’s bottles were an environmentalist's dream: stylish glass bottles washed and reused over and over, leaving no pollution. Today #CocaCola is the world’s biggest #plastic producer and polluter. What happened? Watch our new investigative short documentary "EXP...
The Reusable Cups Helping Concerts, Festivals and Sports Events Reduce Waste | Solving Plastic
Переглядів 5 тис.Рік тому
Every year, millions of single-use cups and bottles are discarded at large events. Now instead, imagine a future where concerts, festivals and sporting events can be zero waste. Reuse platforms like TURN want to do just that. Cheers to that! #zerowaste #reuse #worldrefillday Is there a plastic solution in your community that you'd like us to profile? Drop us a comment below and they may get add...
Tell the U.S. Congress to Pass The Break Free From Plastic Pollution Act!
Переглядів 1,2 тис.Рік тому
Take Action: bit.ly/PlasticFree23 Dozens of advocates from across the United States are in the nation's capital this week demanding real, long-term solutions to the plastic pollution crisis. 99% of plastics are made of fossil fuels. As oil markets become increasingly volatile amid a rise in renewable energy, the fossil fuel and petrochemical companies are doubling down on plastic production as ...
Making Reuse a Reality - Explainer
Переглядів 4 тис.Рік тому
The world is absolutely drowning in plastic waste - and almost half of it is just packaging. There is a way out of this. Establishing and scaling up reuse systems could dramatically cut the single-use plastic that ends up as pollution - and it's already happening. The Global #PlasticsTreaty is a historic opportunity. Reuse systems could cut plastic pollution by 30 percent by 2040. www.breakfree...
The U.N. is Negotiating a Treaty that Could Solve the Plastic Problem. Here's What You Need to Know.
Переглядів 30 тис.Рік тому
175 countries are currently negotiating a legally-binding, international treaty on plastic pollution that could change the world. It’s a big deal. So let’s break it down. Sign the petition: action.storyofstuff.org/sign/strong-international-plastic-treaty/ #PlasticsTreaty #breakfreefromplastic #plasticpollution #climatecrisis #UnitedNations Find us on social media: storyofstuff faceb...
Imagining an Economy Where You Don't Have to Buy Anything | Solving Plastic
Переглядів 47 тис.Рік тому
What if we didn't have to spend any money on the things we need, and could instead get them from our neighbors and build a stronger community in the process? When Liesl Clark and Rebecca Rockefeller started the Buy Nothing Project, that's what they set out to create. With hundreds of groups around the world now, the infrastructure of Buy Nothing could transform our economy into one where resour...
The reusable shipping bags that could solve online shopping's plastic problem | Solving Plastic
Переглядів 70 тис.Рік тому
In 2018, a total of 13.5 billion packages were shipped in the United States - that's a whole lot of single-use plastic packaging. Companies like RePack are beginning to offer an innovative new business model, leasing reusable bags to retailers that sell goods online. Using a service like RePack can save up to 80% of CO2 emissions from shipping and reduce packaging waste by 99%. Is there a plast...
The Repair Model That Could Save the Fashion Industry's Environmental Impact | Solving Plastic
Переглядів 25 тис.Рік тому
The apparel industry is churning out new designs so quickly that its inventory can almost be considered single-use plastic. In the outdoor world, most clothing designed for camping, hiking, and other rugged conditions uses nylon and polyester, fibers made from plastic. Enter Repair Lair: a Minneapolis-based shop repairing and selling second-hand outdoor clothing and gear, extending its lifetime...
The Vending Machines That Could End Single-Use Plastic | Solving Plastic
Переглядів 91 тис.Рік тому
Algramo makes zero-waste shopping accessible to people in middle- and lower-income neighborhoods in Chile by using vending machines to refill containers. The company is seeking to solve the “poverty tax” faced by low-income families that cannot buy in bulk as smaller packages can be up to 40% more expensive due to logistical inefficiencies, marketing, and packaging. Is there a plastic solution ...
Bernadette Demientieff’s Indigenous Fight Against Big Oil in the Arctic Circle | The World We Need
Переглядів 28 тис.Рік тому
Alaska is melting at twice the rate of the rest of the world, and with it, the livelihoods of its Native people. Now, Big Oil is trying to disrupt the ecosystem even more by drilling the Arctic Circle. Watch as Bernadette Demientieff of the Gwich’in people illustrates the fight to save her ancestral lands and the caribou that her people are deeply intertwined with. The World We Need is a new bo...
Our community helped save a small NYC recycling center from eviction | The Story of Stuff Project
Переглядів 1,6 тис.Рік тому
Our community helped save a small NYC recycling center from eviction | The Story of Stuff Project
Adan Palerno’s Story of Fighting Gentrification in Brooklyn | The World We Need
Переглядів 50 тис.Рік тому
Adan Palerno’s Story of Fighting Gentrification in Brooklyn | The World We Need
Solving Plastic Ep. 4 | The Foodware Solution That Every Restaurant Needs ft. Meals on Wheels
Переглядів 74 тис.2 роки тому
Solving Plastic Ep. 4 | The Foodware Solution That Every Restaurant Needs ft. Meals on Wheels
Solving Plastic Ep. 3 | The System That Can Completely Eliminate Single-Use Bottles
Переглядів 71 тис.2 роки тому
Solving Plastic Ep. 3 | The System That Can Completely Eliminate Single-Use Bottles
Solving Plastic Ep. 2 | Designing Plastic Out of Household Products ft. Blueland
Переглядів 193 тис.2 роки тому
Solving Plastic Ep. 2 | Designing Plastic Out of Household Products ft. Blueland
Solving Plastic Ep. 1 | What if a solution to the plastic crisis is closer than we think?
Переглядів 54 тис.2 роки тому
Solving Plastic Ep. 1 | What if a solution to the plastic crisis is closer than we think?
Sharon Lavigne's Story of RISE St. James | The World We Need
Переглядів 36 тис.2 роки тому
Sharon Lavigne's Story of RISE St. James | The World We Need
Eric Enos' Story of Kaʻala: Hawai'i Taro Farming | The World We Need
Переглядів 25 тис.3 роки тому
Eric Enos' Story of Kaʻala: Hawai'i Taro Farming | The World We Need
The Story of Plastic (Animated Short)
Переглядів 616 тис.3 роки тому
The Story of Plastic (Animated Short)
How the Ocean Brings Us Together
Переглядів 14 тис.3 роки тому
How the Ocean Brings Us Together
#NoPlasticsBailout
Переглядів 6 тис.3 роки тому
#NoPlasticsBailout
Injustice in the Air (The Shift, Episode 11)
Переглядів 1,8 тис.4 роки тому
Injustice in the Air (The Shift, Episode 11)
Finding Purpose in a Pandemic (The Shift, Episode 6)
Переглядів 1,1 тис.4 роки тому
Finding Purpose in a Pandemic (The Shift, Episode 6)
Story of Plastic Special (The Shift, Episode 4)
Переглядів 3 тис.4 роки тому
Story of Plastic Special (The Shift, Episode 4)
The Story of Plastic Trailer
Переглядів 177 тис.4 роки тому
The Story of Plastic Trailer
Where Does Your Trash End Up?
Переглядів 113 тис.4 роки тому
Where Does Your Trash End Up?

КОМЕНТАРІ

  • @randyscott3386
    @randyscott3386 4 дні тому

    The commune is right around the corner and thats not a clothing donation bin thats your new home .

  • @cheesebros5017
    @cheesebros5017 4 дні тому

    dont think the amendment passed

  • @makwinmandue1588
    @makwinmandue1588 6 днів тому

    Government regulation can help in solving this menace

  • @makwinmandue1588
    @makwinmandue1588 6 днів тому

    This is incredible

  • @longnguyenson646
    @longnguyenson646 7 днів тому

    who's here *NOT* because of assignment, but just concerned about our lives & the environment?

  • @ragingdogeblade6190
    @ragingdogeblade6190 7 днів тому

    16:45

  • @brubenedetti
    @brubenedetti 10 днів тому

    Gracias Muy esclarecedor

  • @user-tl5fz4ef8y
    @user-tl5fz4ef8y 11 днів тому

    Imagine zombie apocalypse caused by zero consumption! Buy nothing and further damage the world economy. You buy nothing and if everyone does that millions of people around the world will lose their jobs, lose their income and starve, even in the rich countries. Soon the zombie apocalypse gets you in a boomerang fashion. You lose your job, etc.

  • @alexaidatorres7072
    @alexaidatorres7072 11 днів тому

    Espectacular video gracias

  • @sakugatariseries3940
    @sakugatariseries3940 12 днів тому

    Aburrido me voy

  • @VinithaMilevahanan-ff9js
    @VinithaMilevahanan-ff9js 13 днів тому

    Irony is that things never changed still US consumerism goes uphill - new STANLEYS and LIQUID DEATH will be created every now and then. Is there no full stop for this ?????

  • @jeretox
    @jeretox 13 днів тому

    Mucho olor a comunismo tiene el vídeo JAJSAJSK

  • @billyhudson2533
    @billyhudson2533 13 днів тому

    My county water tast like chemicals, as long as its reversed osmosis in a bottle water, its good.

  • @TriPham-yo7we
    @TriPham-yo7we 14 днів тому

    Joine tv industry with smartphone save life because big screen tv had too much power and could down plane or define human destiny

  • @shivmahto997
    @shivmahto997 15 днів тому

    it`s been 15 years and it`s gotten worse

  • @faithw.fidelis-ukeh7847
    @faithw.fidelis-ukeh7847 15 днів тому

    Great

  • @faithw.fidelis-ukeh7847
    @faithw.fidelis-ukeh7847 15 днів тому

    Impressive

  • @faithw.fidelis-ukeh7847
    @faithw.fidelis-ukeh7847 15 днів тому

    Great policy

  • @johnbehneman1546
    @johnbehneman1546 16 днів тому

    HAPPY EARTH DAY!!!!

  • @johnbehneman1546
    @johnbehneman1546 16 днів тому

    WOOD, METAL AND GLASS!!!!!

  • @johnbehneman1546
    @johnbehneman1546 16 днів тому

    THANK YOU SO MUCH.

  • @jossymulinge
    @jossymulinge 17 днів тому

    • Watch “The Story of Stuff.”

  • @JohnRowley
    @JohnRowley 18 днів тому

    Brilliant! Companies should never have been allowed to use plastic so carelessly and needlessly when the only advantage in doing so is profit - and with so many enormous, dangerous, harmful far reaching consequences

  • @JohnRowley
    @JohnRowley 18 днів тому

    Excellent film! I wish I'd known about this film before making my film about Litter!

  • @ogbonnagoodnews
    @ogbonnagoodnews 18 днів тому

    Incentive should be place on waste

  • @AMINUSIYAKA
    @AMINUSIYAKA 19 днів тому

    We can solve the plastic pollution by avoid items wrapped in excess plastics. Replace plastic items at home with alternatives made from natural materials (bamboo toothbrushes, glass jars, wooden toys etc)

  • @steel0ne1
    @steel0ne1 20 днів тому

    The article is hard leftist environmentalist, not a unbiased article,so Nope ill keep doing bottle water!!!!!😂😊😅

  • @EsmeraldaGiro
    @EsmeraldaGiro 20 днів тому

    ¿Que porcentaje se convierte en basura en menos de 6 meses ? ¿Que problema genera esta situación? Que pongo bld que lo tengo de tarea y ns que poner 😢

  • @paquitoflooOMGYT
    @paquitoflooOMGYT 21 день тому

    un saludo a 5-B del colegio san martin, la plata argentina

  • @seanmicheals9463
    @seanmicheals9463 21 день тому

    Tap & bottle water are both disgusting. You either get water with all kinds of chemicals, human feces and other gross materials or you can buy bottle water which is literally plastic & pesticides. Bottle water only contains 20-40% water and Alkine water is just water mixed with baking soda. It literally does nothing for you. Real water has Hydrogen which no bottle water has.

  • @EnzoFlores-ci1xe
    @EnzoFlores-ci1xe 21 день тому

    Hola Aarón

  • @poormanwithajob5914
    @poormanwithajob5914 21 день тому

    I use a filter on my water system. Unfortunately tap water is not much better, just ask the people who live in Flint Michigan or Camp Lagune. Filtered water is the best, cheapest,and healthiest.

  • @itsdoge4845
    @itsdoge4845 21 день тому

    the idea of recycling is all a lie. It ends up in the landfill either way

  • @hettige
    @hettige 22 дні тому

    Bro they want me to write a paper on this for a assignment lol

  • @xxmaximoxx3994
    @xxmaximoxx3994 24 дні тому

    Alguien en 2024?

  • @MoonCake677
    @MoonCake677 25 днів тому

    Aburridoooo

  • @BenVost
    @BenVost 25 днів тому

    Coca Cola isn't a soft drinks company. It's a plastic manufacturer

  • @agustin5841
    @agustin5841 25 днів тому

    Que

  • @kaushika9198
    @kaushika9198 26 днів тому

    Say Hi if you are an OUSL BSE Friend 😉😉

  • @kuro758
    @kuro758 27 днів тому

    I like the usb-c initiative :)

  • @simplydoodle
    @simplydoodle 27 днів тому

    You are right! Thank you!

  • @priyadarshinichanne5979
    @priyadarshinichanne5979 28 днів тому

    Great video. Surely, my consumption will reduce. When I visited US, i saw ads have patterns - Meat specific fresh or frozen food, then Medicines and finally Lawyer and they run constantly. Why are they not understanding? Consumption has put US under China debt - PLEASE ACT FAST Run this video daily or max weekly 1) Every school exactly before prayer 2) every religious place and bar 3) every transportation location 4)every national day 5) Vacation location 6) every shop and e-commerce place

  • @vthilton
    @vthilton 28 днів тому

    Save Our Planet Now!

  • @silsoy
    @silsoy 29 днів тому

    Que rabia me dio ver este video 😢

  • @JaniceBearNPJ
    @JaniceBearNPJ Місяць тому

    How much difference will trading plastic for glass make in transportation cost, from a pollution standpoint? Do heavier loads lead to more emissions? What about the additional emissions from transporting empty bottle to an appropriate refill facility? I'm not making excuses for Coke; just interested in additional aspects of the environmental savings when switching to refillables.

  • @raindrops4788
    @raindrops4788 Місяць тому

    And this is what 13 years ago

  • @desenhosanimados1ify
    @desenhosanimados1ify Місяць тому

    yes, even in Europe, Coca-Cola is maketing plastic (one way) bottles.

  • @MeliponiculturaenCostaRica
    @MeliponiculturaenCostaRica Місяць тому

    Curious, I think of coke with the plastic bottle, not the glass one.

  • @Yocotaro
    @Yocotaro Місяць тому

    A mi😅

  • @Hoodieguy_666
    @Hoodieguy_666 Місяць тому

    i hate my sose teacher for making me watch this when i could've done actual productive work